Maserati's new MC Sport Line Customisation Program

Maserati dubuted its new MC Sport Line Customisation Program at the Bologna Motor Show last week. The program offers Maserati clients with a series of options which enable them to ‘upgrade’ their vehicle to suit a racing dynamic.

Currently the GranTurismo S is the model displayed as an example of the Sport Line additions, however Maserati will offer ‘MC Sport Line’ customizations on all its models.

The upgrades available are not only exterior aesthetics but also interior mechanical solutions as well. A promise of modified aerodynamics with additional front and rear carbon-fiber spoilers is included in the ‘MC Sport Line’ option.

Carbon fiber door sills can have the words ‘MC Sport Line’ to inform all your passengers that this vehicle is in fact the sporty version. Steering wheel rim may also have carbon fiber, as well as the dashboard, central tunnel, door panels, and just about anything else you’d like to think of.

Carbon fiber is the new leather for luxury sporting vehicles. Many more options and information available from Maserati.

• Sources: NewsMarket, Maserti